Vertigo Barcelona - Portfolio - COMME DES GARÇONS Pocket Collection

Details

01. Client

Comme des Garçons Parfums Group Puig

02. Deliverables

Branding, Digital press dossier, Packaging

03. Role

Creative direction, art direction, graphic design, copywriter and production.

Case Study

04. Description

Vertigo Graphix was selected to develop a press kit to introduce the COMME des GARÇONS Pocket Collection of fragrances, a review of the most iconic COMME des GARÇONS fragrances 2, 2MAN, Wonderwood and Amazingreen in a 25 ml. pocket size. The brand held an Instagram photo contest within prescriber bloggers asking them “What’s inside your pocket?”.

05. Our solution

We focused on the iconic shape of the bottle and the idea that there is an occasion for each fragrance to create a press kit including a coffret with the 4 fragrances in 25 ml. size, a poster and a usb memory stick with corporate information.

Vertigo Barcelona - Portfolio - COMME DES GARÇONS Pocket Collection
Vertigo Barcelona - Portfolio - COMME DES GARÇONS Pocket Collection
Vertigo Barcelona - Portfolio - COMME DES GARÇONS Pocket Collection
Vertigo Barcelona - Portfolio - COMME DES GARÇONS Pocket Collection
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